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making it real

What are we making real?

Your ideas, your vision, our expertise.
From bold strategies to creative sparks, we take what’s imagined and shape it into reality.
Making It Real is about turning ambitions into actions and possibilities into something tangible — something you can see, feel, and remember.

Our Story

We are dedicated to creating happy and productive communities within organizations where every voice contributes to a shared goal, and inclusivity and diversity are not just ‘trendy’ words but the foundations of creativity, progress, and transformation.

Our approach combines innovative employer branding strategies with impactful internal communications, ensuring that every employee not only participates but also transforms their potential into reality, leaving a lasting mark in the process.

What We Do

Employer Brand Design

We transform your company culture into an employer brand that appeals to both current and potential employees. Let your brand make an impact not only in the business world but also in the hearts of your people.

Employee Experience Projects

We craft strategic and impactful narratives to make your employees’ journey at work more meaningful and productive. These efforts ensure your brand is visible and resonant across every touchpoint.

Social Media

We amplify your employer brand’s voice on social media. Through engaging and creative content, we help you connect with your target audience and leave a lasting impression.

Video Production

Every production is built on strong strategy and creative thinking. We bring your brand to life visually, creating memorable connections between your employees, your company, and the outside world.

What We
DO’S & DON’TS

Personalized Solutions

At HR-Mark, we craft strategies tailored to each company’s unique culture, values, and workforce.
Instead of generic fixes, we deliver plans that reflect the company’s distinct character, ensuring realistic and effective results.
This approach fosters the natural development of both the employer brand and internal communication.

Long Term and Sustainable Success

We understand that building a sustainable employer brand is a long-term journey.
Every step is planned with care to ensure the brand strengthens over time. This creates lasting emotional and professional connections between employees and the company.

Inside-Out Approach

Internal communication must start from within, placing employees at the brand’s heart.
Happy, engaged, and motivated employees naturally reflect the employer brand to the outside world.
Employer branding isn’t just a marketing tactic. It’s a value employees feel, embrace, and share. Effective internal communication ensures every employee plays an active role in this journey.

Generic and Standard Solutions

Providing the same tools and methods to every company leads to results that don’t align with their culture and dynamics.
Strategies that ignore a company’s values, employees, and industry specifics fail to build a functional employer brand.

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Short-Term Fixes

Quick, surface-level campaigns may deliver temporary results but fail to sustain employee engagement.
These approaches prevent the employer brand from building a strong foundation over time.
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Marketing-Driven, Employee-Blind Approaches

Focusing solely on external visibility and recognition often overlooks employee satisfaction and loyalty.
Employer branding that prioritizes how a company appears externally but neglects internal harmony risks creating a shiny yet hollow image.

Making Your HR-Mark

Employee
Insights

The needs and expectations of employees within the organization are analyzed. These insights form the foundation for all subsequent steps.

Employee Value Proposition (EVP)

A unique proposition is created that defines why employees choose or would choose to work at your company.

Branding and Content Development

The employer brand’s story, messages, and content are crafted.

Brand Implementation and Talent Acquisition

Employee experiences are enhanced for current staff, while strategies are developed to attract new talent.

Marks We’ve Left

Find Us

HR-Mark

Contact Us

Address: Sahrayı Cedit Mah, Atatürk Cd. Mesa Koz No: 69, D:238
34734 Kadıköy/İstanbul

Phone: +90 505 294 21 13
Email: hello@hr-mark.com